Dynamic fields in subjects

You can put special tokens in an email or poll subject. When the reminder sends, we replace them with the send date and time in your timezone.

Available fields

  • {DATE} — just the date, e.g. March 9, 2025
  • {DATETIME} — date and time, e.g. March 9, 2025 9:00 AM

Examples

Subject you type:

Invoice reminder — {DATE}

What recipients see (if it sends on March 9, 2025):

Invoice reminder — March 9, 2025

Or with time:

Status update {DATETIME}

Becomes:

Status update March 9, 2025 9:00 AM

Notes

  • Tokens are case-sensitive: use {DATE} and {DATETIME} exactly.
  • The values use your account timezone and the reminder’s scheduled send time.
  • You can use both in the same subject, or neither — they’re optional.
  • Works for email and poll subjects.